C’mon, we’re going on a trip. Next stop: the Latin America.
What’s got us packing our bags you might be wondering? Well, Latin America is kind of a who’s who of the superfood and nutrients world. It could also be called “favorite smoothie ingredients ground zero”... But that doesn’t have quite the same ring.
From maca to chia seeds, yucca to açaí, cacao to lucuma, it’s really strength to strength down there. But on this adventure, we’re headed deep into the Amazon for one thing in particular. In search of what? None other than the superfood superstar Camu camu.
This little berry is packing quite a powerful fruit punch. Camu camu is both an extremely stable source of Vitamin C (watch out, Kakadu plum) and one of the highest, broad spectrum antioxidants on the planet (your move, goji berries). Yep, nice combo ¹.
But it doesn’t stop there. Camu camu is also packed with minerals and amino acids. Flavonoids and ellagic acid act to neutralize free radicals. It’s also anti-fungal and anti-bacterial which, particularly in tandem with it’s high levels of Vitamin C, help to boost the immune system. Nature’s total package ².
It’s no wonder then that Camu camu has been used for hundreds of years and prized by Amazonian Indians as a highly nutritious food source, medicinal remedy and longevity elixir. Yep, understandable.
Our Camu camu comes from deep within the Amazon jungle and is organically grown and extracted from the berry of the Camu camu tree (Myrciaria dubia). But that’s just the beginning. Allow us to illuminate you.
And, of course, illuminate your skin as well. We like to think of Camu camu as the ultimate skin brightener. You can use it to even out skin tone and repair even damage caused by environmental stress. Thanks antioxidants. All those anti-inflammatory properties means it diminishes imperfections and calms irritations.
We’re absolutely loving this botanical. And camu blame us?
Our Camu camu range has a strong supporting cast of ingredients ranging from avocado, jojoba and grape seed oil which nourish, revive and rejuvenate the complexion, to damascus rose water to calm, soothe irritation and quell imperfections. Each of the ingredients in this all star line up works synergistically to enhance Camu camu’s properties. As they say, teamwork makes the dream work.
Speaking of teamwork, you could head down to Latin America. You definitely could. But we’ve kind of got that part covered. It’s a tough gig, but someone’s gotta do it.
Instead, save on airfare. All you need to do is sit back, relax and enjoy nature’s brightening powerhouse. Breathe in the natural, earthy-floral scents and create a mindful space for relaxation to enjoy your illuminating moment. You can even let your mind wander and imagine you’re deep in the Amazon jungle. Hey, we’re full of illuminating ideas.
ILLUMINATE: CAMU Collection
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At the dawn of the supermodel there was Beverly Fink, make-up artist to the stars.
Her career reads like a fashion week fairytale, full of the glitz and glamour one would expect, but in 2010 after decades of working in the industry, Beverly was diagnosed with chronic autoimmune and inflammatory condition.
One night. One incredible community. Good green fun. Luxe Botanics is honoured to be approved as an official brand of A Night For Green Beauty.
Created in 2012 by Victoria Fantauzzi, co-founder of La Bella Figura Beauty, ANFGB is a celebration for the people creating green beauty and all lovers of safe, beautifully created personal care products.